Sky and Amazon have announced a new long-term partnership that has seen Prime Video launch on Sky and NOW TV devices across Europe, while the NOW TV and Sky Ticket apps will also come to Fire TV devices. Amazon would have you believe that what counts is for the first time UK customers will be able to watch every live Premier League fixture on Sky Sports, Prime Video and BT Sport without switching devices. But of course we all know what is much more exciting is that tomorrow, the 18th of December, subscribers have been waiting to watch The Grand Tour – A Massive Hunt on the telly box. Now however, it’s been released early and is available to watch right now regardless of who’s hardware you have.
In the UK, Italy and Ireland the Prime Video app has launched on NOW TV devices, as well as Sky Ticket devices in Germany. The NOW TV app has rolled out to select Fire TV devices and Fire TV Edition smart TVs to customers in the UK and in, Italy, Ireland, Austria and Switzerland through early 2021 with Sky Ticket also rolling out on Fire TV devices and Fire TV Edition smart TVs in Germany through the first part of 2021.
Sky Q customers will be able to find Prime Video in the Apps section or by saying “Launch Prime Video” into their voice remote to pair their Sky Q box with their existing Prime membership. Must-watch Amazon Originals will be featured on the Q Home page alongside the best from Sky, Netflix and Disney+, making it easier than ever to choose what to watch. And customers can expect even more Prime Video integration, such as voice search for TV series, movies and more, in 2021. Sky customers who are not yet Prime Video customers can sign up via the Amazon Prime Video app for a 30-day free trial.
The NOW TV app will be available on Fire TV devices from December – with roll-out beginning on Fire TV Stick, Fire TV Stick Lite and Fire TV Stick 4K. On Fire TV devices, finding the NOW TV app is easy, NOW TV customers will be able to download the app and log in to access Original shows on Sky Atlantic, the biggest fixtures on Sky Sports and family favourites on Sky Cinema. Fire TV customers who are not yet NOW TV customers can sign up to NOW TV passes, including Sky Cinema, Entertainment and Sky Sports by visiting nowtv.com/amazon.
Back to The Grand Tour, if you’re already a Prime subscriber the much delayed A Massive Hunt is out this Friday, the 18th of December. Sadly filming in Russia for the next epic adventure was cancelled due to the pandemic but The Grand Tour did manage to slip into Scotland between lockdowns to film a trip between Edinburgh and the Outer Hebrides so after editing we have that to look forward to in 2021.
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